I have a stack of GAMES magazines from the 80's, and what's most striking is the sheer volume of deathstick and hard alcohol ads. A lot of them are deadly dull, but this one, from the back cover of the October 1985 issue, has high quality 27-years-in-retrospect horror / amusement value, from the awful puns, to the awful clothes the guy is wearing, to the inclusion of the fur coat (because if you don't give a damn about your own body, you sure as hell won't care about some stinky weasels), to the size of the guy's hardware.
I think I'd like to see an update (not for cigarettes) with one person "into software" and another person "into hardwear".